In an online article posted this morning on the Wall Street Journal.com, colunnist Judy Jargon discovers what smart restaurant owners and barter exchanges have known for decades: smart restaurants barter. Restaurant trade is one of the cornerstones of a good barter exchange, and in lean times like these, more restaurants are learning the secrets of barter in a dynamic way.
Mentioned by name in the article are Arizona Trade Exchange, Atlanta Exchange, and The Barter Company.
See the full story at http://online.wsj.com/article/SB10001424052748703735004574572050273487032.html?mod=article-outset-box
One word for the Wall Street Journal: Duh.
Be nice! What’s good about the article is that it is high exposure for the industry and will help everyone in the industry have more clout, more credibility, and hopefully get more restaurants using barter exchanges.