BBX Expanding in to India

Published on 12 February 2010 by admin in Industry News

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New Delhi, Delhi, February 11, 2010 /India PRwire/ — BBX, a barter company founded in Australia, operating in over 4 countries, is serving a member base of over 7000 barter system businesses worldwide. It is all set to spread its wings in India by hiring the expert services of Franchise India Solutions (FIS). FIS is a part of Franchise India Group, which is Asia’s largest integrated Franchise and Retail Solutions Company that specializes in providing innovative solutions to its global clientele.

BBX India, with its head office in New Delhi and successfully running franchisees in Kanpur and Mumbai, is now enabling businesses in India to purchase products and services without spending cash; instead, these businesses can now pay in kind, through their own products and services at the defined MRPs . They are open to franchising in all locations at India and not specific in terms of numbers and locations. However, they are looking at Northern & Western India to begin with.

BBX offers its franchisees the choice of their own territory of operations, flexibility, unique business propositions and availability of a potentially unrestricted customer base, and also a dual revenue stream (Marketing fee on new member and trading fee on member transactions). It also offers interest free trade rupee credit to initially facilitate establishment of business, along with facilities for online barter services, best available IT software support, ongoing sales support & service trainings, low overheads & operating expenses. There is a possibility of continually increasing returns on investment something an investor always craves for. Franchise India Solutions is carrying out a complete marketing & recruitment exercise for BBX right from marketing, lead generation, lead management to the closure of these franchisees thereby making sure it’s favourable for both, BBX and the investor.

Commenting upon the association, Mr Gaurav Marya, President Franchise India said, “Barter is a $65 billion industry worldwide. India has enormous opportunity in barter due to the corporates adopting great measures towards a professional approach which can over ride the effects of recession by making money irrelevant. Barter puts money out of the equation and therefore, any exchange is more true to its mark. BBX has a great advantage in as much as it is one of the pioneers in the field that is virtually untouched in India. FIS would assist BBX with the process of recruiting franchisees and offer its expertise to complete a Pan India rollout plan.”

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