For the last six months I have been tracking the industry movements of ITEX. Most of the real action started when Steve White became the CEO. Steve is a savvy marketer and someone with vision. In a conversation with him in March, I learned that his aspiration for ITEX is much larger than the inudstry [...]
I’ve been milling over whether to write a piece on the current trends in the barter industry and my predictions for 2010 and the industry for a couple of weeks. It seems there is enough movement in the industry right now to write something not only coherent, but informative, and perhaps be a little prophetic [...]
In this week’s installment of the Barter News Weekly video podcast, we explore the new and somewhat confusing relationship between ITEX and the new SuperPages experiment: SuperTradeExchange.com. Are the bosom buddies? Do they share members? Do they share brokers? Is ITEX helping SuperTradeExchange in ways besides software? We dig in and find out…
Part three of the video series from supertradeexchange.com shows a prospect how to sign up for the service. Enjoy.
SuperTradeExchange is wasting no time on the social media front, releasing three new barter/marketing related videos in a day. This is the first installment. The most interesting piece of information? They already have, “27,000 businesses to trade with.” It has not yet been confirmed, but it seems that the ITEX membership is available to the [...]
According to a fine print ad on the northwestbarter.com website (an ITEX brokerage), until January 14th, 2010 ITEX corporate is offering to, “rebate 50% of any purchase you make with a Super Trade Exchange (STX) barter member.” In a story Tuesday, we at BNW were asking ourselves if the Super Trade Exchange deal with ITEX [...]
Superpages, the new and reorganized media company formerly known as Idearc, has emerged from bankruptcy with 1/3 the debt prior and a new stock. According to a press release, Superpages also intends to compete in the barter exchange market. Setting itself apart SuperMedia aims to make up declining revenue from printed directories by promoting its [...]
